ADITH Takes on NYFW: A Decade of Style, Now on the World Stage
Fashion lovers, buckle up—because ADITH is making waves at New York Fashion Week (NYFW) Spring/Summer 2025 with Smitten, an exquisite collection that redefines romance and irony. The NYFW Moment: “Eunoia” In Motion With its Fall/Winter 2025 collection, Eunoia, ADITH is stepping into fashion’s biggest arena, showcasing 30 jaw-dropping looks that blend classic romanticism with a modern edge. Think feathers, sequins, shearling, tweed, leather, and striking gold gowns—each piece a masterclass in contrast. Color is everything in this collection. Black channels exclusivity and sorrow, gold speaks of luxury, mocha mousse embodies understated elegance, army green brings strength, and cherry lacquer red burns with passion and intensity. Designer Yogie Pratama transforms these shades into a visual story of beauty, irony, and power. And here’s the real game-changer—ADITH is officially listed in the Official Calendar of New York Fashion Week The Shows, marking a monumental milestone for Indonesian fashion on the global stage. ADITH: From Surabaya to the World Founded by Adith Hendart, this brand isn’t just about fashion—it’s about a vision born in Indonesia and now thriving globally. Adith’s journey started in Surabaya, with fashion studies at Arva School of Fashion, followed by experience at Rave by Vera. By the time he launched his own atelier, he was already on the path to greatness. Today, ADITH resort womenswear is a staple at Galeries Lafayette Jakarta and is soon landing in Bali’s Canggu fashion scene. With custom gowns ranging from USD300 to USD1,500, ADITH has dressed celebrities, diplomats, and fashion icons, including ambassadors from the UK, US, Canada, and Russia. What’s Next? From annual fashion shows since 2014 to NYFW 2025, ADITH is no longer just a name—it’s a force in global fashion. With Smitten, Adith isn’t just making clothes—he’s telling stories, starting trends, and making sure Indonesia’s fashion scene is seen on the world stage. ADITH @adithofficial_